Watch the Athertons' shredding Dyfi Bike Park

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3,2,1 Dropping! A non-stop downhill power session with the Atherton clan, Rachel, Gee, and Dan. The outer limits of trail riding are made a reality in their own neck of the woods with #HERO7. Dan’s dirt moving skills, imagination, and passion are progressing how the best trails in the world should be built and ridden.

Gnarly enough to push world-class downhill riders to their limits but local enough to be back in the pub for last orders.